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Vietnam’s fruit export prospect in 2026

According to the Vietnam Fruit and Vegetables Association, Vietnam’s fruit and vegetable exports are set to hit a milestone of around US$10 billion in 2026, driven by high-value products such as coconut and banana.

Many products are expected to join the billion-dollar export revenue club this year, the association said.

Durian continued to lead the sector, accounting for nearly half of the total export value. Durian exports in 2025 reached around $4 billion on strong demand in China and expanding access to markets with stricter standards, such as the US, Japan and the EU. The association forecast that durian exports could exceed $4 billion in 2026 as planting areas and output continue to expand by 10-20 percent per year to provide a stable supply.

Coconut has emerged as a major pillar, with export value surpassing $1 billion for the first time in 2024 to reach nearly $1.1 billion. The momentum continued in 2025, with export revenue estimated at $1.1–1.15 billion, supported by expanded official exports, diversified markets and the development of deep-processed products.

Besides durian and coconut, banana is rising as a promising product for the billion-dollar club, the association said. Despite a modest export value of $380 million in 2025, banana export growth potential is huge thanks to strong global demand and diversified markets, where Vietnam has significant advantages in production.

Mango and Jackfruit are also expanding in foreign markets with processed products, helping to diversify the export structure and increase added value.

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